Top 5 Social Apps Performance in Ukraine Q4 2024

In the fourth quarter of 2024, the top social apps in Ukraine demonstrated varied performance metrics across weekly downloads, revenue, and active users. This analysis is based on data from Sensor Tower, which provides deeper insights into app performance.

TikTok - Videos, Shop & LIVE saw a significant rise in weekly revenue, peaking at approximately $650K in late December. Downloads also increased, reaching around 179K by the end of the quarter. Active users remained stable, fluctuating slightly but maintaining a strong presence above 13M throughout the period.

Instagram experienced a steady flow of downloads, with numbers climbing to 95K at the end of December. Revenue trends were relatively stable, with minor fluctuations around $8K to $11K. Active users remained consistent, slightly above 11M.

Facebook maintained a consistent download rate, reaching over 72K by the end of the quarter. Revenue was stable, with minor variations around $700. Active users showed slight fluctuations but stayed just above 10M.

Резерв+ had notable download activity, peaking at 68K in early November. Active users showed an upward trend, reaching approximately 1.3M mid-quarter before stabilizing around 1.1M.

Likee - Short Video Community experienced a consistent download rate, with numbers around 36K by the end of December. Revenue remained modest, with minor fluctuations, while active users decreased slightly to approximately 780K.

For more detailed insights on these trends, visit Sensor Tower's platform.